Twitter opinion leaders: Identification and dynamics

Alexandra Vignolles, Jean-Philippe Galan () and Andreas Munzel, ()
Additional contact information
Alexandra Vignolles: INSEEC - Institut des hautes études économiques et commerciales | School of Business and Economics
Jean-Philippe Galan: IRGO - Institut de Recherche en Gestion des Organisations - UB - Université de Bordeaux - Institut d'Administration des Entreprises (IAE) - Bordeaux
Andreas Munzel,: CRM - Centre de Recherche en Management - UT Capitole - Université Toulouse Capitole - UT - Université de Toulouse - IAE - Institut d'Administration des Entreprises - Toulouse - CNRS - Centre National de la Recherche Scientifique

Post-Print from HAL

Keywords: Marketing (search for similar items in EconPapers)
Date: 2016-05-24
References: Add references at CitEc
Citations:

Published in 45th Annual Conference of the European Marketing Academy (EMAC), May 2016, Oslo, Norway

There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:halshs-01407839

Access Statistics for this paper

More papers in Post-Print from HAL
Bibliographic data for series maintained by CCSD ().