L’institutionnalisation des communicateurs publics: une tension longitudinale vers la professionnalisation pour une légitimation du groupe professionnel

Dominique Bessières ()
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Dominique Bessières: GERIICO - Groupe d'Études et de Recherche Interdisciplinaire en Information et COmmunication - ULR 4073 - Université de Lille

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Abstract: The question of the institutionalization of public communicators is not a matter of course. On the contrary, it represents a complex process because it takes place over time, with different actors and sociological levels. It participates in the recognition of a particular professionalism in particular vis-à-vis organizations operating in France, and specific skills increasingly concerned by a managerial dimension. How to apprehend it? Its stakes in legitimizing a professional field are aimed at consolidating and perpetuating an area of ​​professional expertise, forging a socially constructed unification, with an interactionist activism that is reinforced over time. The challenge is the institutionalization of these functions, which is increasingly measured in terms of professionalization that must be characterized, and a search for the legitimacy of a professional group in order to reinforce its existence and its Positions in public organizations. This is an issue in tension.

Keywords: Public communicators; professionalisation; public management; professional identity; professional group; public communication; communicateurs publics; professionnalisation; management public; identité professionnelle; groupe professionnel; communication publique (search for similar items in EconPapers)
Date: 2012
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Published in Pyramides : Revue du Centre d'études et de recherches en administration publique, 2012, La communication publique en tension, 24

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