Does the number of ingredients depicted on food packaging impact information processing and product judgment?

Fanny Thomas () and Sonia Capelli ()
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Fanny Thomas: MAGELLAN - Laboratoire de Recherche Magellan - UJML - Université Jean Moulin - Lyon 3 - Université de Lyon - Institut d'Administration des Entreprises (IAE) - Lyon
Sonia Capelli: MAGELLAN - Laboratoire de Recherche Magellan - UJML - Université Jean Moulin - Lyon 3 - Université de Lyon - Institut d'Administration des Entreprises (IAE) - Lyon

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Date: 2017-05-23
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Published in European Marketing Academy-EMAC, May 2017, Groningen, Netherlands

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