Is customer relation management responsible?
LE "MANAGEMENT DE LA RELATION CLIENT" est-il un management responsable ?
Yves Livian () and
A.G. Knorst
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Yves Livian: MAGELLAN - Laboratoire de Recherche Magellan - UJML - Université Jean Moulin - Lyon 3 - Université de Lyon - Institut d'Administration des Entreprises (IAE) - Lyon
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Date: 2018-04-05
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Published in XVe journées humanisme et gestion, Apr 2018, Bordeaux, France
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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:halshs-01774832
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