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The role of customers' formal ownership on their engagement behaviors

Mathieu Beal (), William Sabadie () and Yany Grégoire ()
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Mathieu Beal: MAGELLAN - Laboratoire de Recherche Magellan - UJML - Université Jean Moulin - Lyon 3 - Université de Lyon - Institut d'Administration des Entreprises (IAE) - Lyon
William Sabadie: MAGELLAN - Laboratoire de Recherche Magellan - UJML - Université Jean Moulin - Lyon 3 - Université de Lyon - Institut d'Administration des Entreprises (IAE) - Lyon
Yany Grégoire: HEC Montréal - HEC Montréal

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Date: 2018-09-06
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Published in Frontiers in Service, Sep 2018, Austin, Texas, United States

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