Le Marketing, l’Internaute et le Citoyen

Marc Filser and Jean-François Trinquecoste
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Marc Filser: LEG - Laboratoire d'Economie et de Gestion - UB - Université de Bourgogne - CNRS - Centre National de la Recherche Scientifique
Jean-François Trinquecoste: IRGO - Institut de Recherche en Gestion des Organisations - Université Montesquieu - Bordeaux 4 - Institut d'Administration des Entreprises (IAE) - Bordeaux

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Date: 2009-04-01
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Published in Décisions Marketing, 2009, 54, pp.05-07. ⟨10.7193/DM.054.05.07⟩

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:halshs-02913439

DOI: 10.7193/DM.054.05.07

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