Technologies de la fidélité

Francis Salerno () and Christophe Benavent ()
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Francis Salerno: IAE Lille - IAE Lille University School of Management - Lille - Université de Lille
Christophe Benavent: UPPA - Université de Pau et des Pays de l'Adour

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Date: 1996-01-01
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Published in Décisions Marketing, 1996, 7, pp.05-06. ⟨10.7193/DM.007.05.06⟩

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:halshs-02926499

DOI: 10.7193/DM.007.05.06

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