Le marketing du livre aux États-Unis

Christine Evain ()
Additional contact information
Christine Evain: ECN - École Centrale de Nantes

Post-Print from HAL

Keywords: Livres -- Industrie et commerce; Consommation Culturelle; Anglophone World; Culture -- Aspect économique; Marketing -- Recherche; Business & Industry (search for similar items in EconPapers)
Date: 1999
References: Add references at CitEc
Citations:

Published in Presses Universitaires de Rennes. La consommation culturelle dans le monde anglophone, pp.411-436, 1999, 2-86847-445-4

There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:halshs-03599667

Access Statistics for this paper

More papers in Post-Print from HAL
Bibliographic data for series maintained by CCSD ().