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How do export managers share information in digital networks ?

Ulrike Mayrhofer (), Claude Obadia and Dora Triki ()
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Ulrike Mayrhofer: GRM - Groupe de Recherche en Management - EA 4711 - UNS - Université Nice Sophia Antipolis (1965 - 2019) - UniCA - Université Côte d'Azur
Claude Obadia: ESCE, International Business School, OMNES Education Research Center
Dora Triki: ESCE, International Business School, OMNES Education Research Center

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Abstract: Export promotion organizations often create digital business networks in which export intelligence can be exchanged among members. Recent literature indicates that experienced managers are reluctant to exchange information in such networks. We draw on self-regulation and network theories to investigate this phenomenon. Using structural equation modeling, we analyze survey data from 317 export managers who are members of a digital business network. The findings confirm that experienced members are less willing to exchange export intelligence in digital business networks. However, this negative relationship can be mitigated by members' sense of belonging to the network and by including younger members. This research provides novel insights into the acquisition of export intelligence by analyzing information exchange practices in digital export networks.

Keywords: Digital business network; export experience; export intelligence; network theory; self-regulation theory (search for similar items in EconPapers)
Date: 2022-12-08
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Published in 48th EIBA (European International Business Academy) Conference, Dec 2022, Oslo, Norway

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