How institutions affect retailers' internationalization ?

Cédric Durand

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Abstract: This paper examines the institutional and economic factors determining success and failure of global retailers abroad through the trajectories of Wal-Mart and Carrefour. Three kinds of explanations are considered : the time and modalities of entry and development, the factors that allow the exercise of an upstream market power and the sensitivity to labor standards. The two retailers are note identically affected by those factors. It suggests that the process of hybridization between different varieties of capitalism and productive models shapes in a crucial way the international trajectories of retailers.

Keywords: institutions; retail; internationalization; grande distribution; multinationales; performance (search for similar items in EconPapers)
Date: 2007-11-07
Note: View the original document on HAL open archive server: https://hal.science/hal-00185748
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Working Paper: How institutions affect retailers' internationalization ? (2007)
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