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LG Electronics Inc.: Making Waves in the North American Market for Washing Machines

Joseph Lajos, Amitava Chattopadhyay and Eun-Ju Park
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Joseph Lajos: GREGH - Groupement de Recherche et d'Etudes en Gestion à HEC - HEC Paris - Ecole des Hautes Etudes Commerciales - CNRS - Centre National de la Recherche Scientifique
Amitava Chattopadhyay: INSEAD - Institut Européen d'administration des Affaires

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Keywords: LG Electronics; North American Market; Washing Machines (search for similar items in EconPapers)
Date: 2008
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Published in 2008

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