De l'attribut de l'objet à la satisfaction des consommateurs

Anne-Françoise Audrain-Pontevia
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Anne-Françoise Audrain-Pontevia: Pôle de Recherche - Rouen Business School - Rouen Business School, IREM - Institut de Recherche et d'Etudes Marketing - Rouen Business School

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Keywords: satsifaction; longitudinal analysis; contribution fonctions; satisfaction; analyse longitudinale; fonctions de contribution (search for similar items in EconPapers)
Date: 2003-02
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Published in 2003

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