A Utility Function for the Music Consumer Based on Emotions
Utilidad para el Consumidor Musical Según sus Emociones
Josué Alexis Lugos Abarca ()
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Josué Alexis Lugos Abarca: Centro Universitario de Música Fermatta
Working Papers from HAL
Abstract:
The objective of this research is to propose a utility function that calculates the possible level of satisfaction that a music consumer would achieve after listening to a song according to the emotional response obtained from a song. Assuming that the consumer's musical preferences are satisfied if the predominant emotions of his current emotional state increase; the probabilistic emotional-musical model (Lugos Abarca, 2023) is used to construct such a utility function. By posing a hypothetical scenario, realistic results were obtained, which guarantee, in principle, its use in theoretical practice. The originality of this research lies in proposing a mathematical tool to study, quantitatively, the decision making of a musical consumer influenced by his emotions. The main conclusion being its importance in the music industry, since the function could predict, theoretically, whether a song will be accepted or rejected by the consumer in comparison with the competition.
Keywords: Single equation model; mathematical; expected utility theory; probability; neuroeconomics (search for similar items in EconPapers)
Date: 2024-03-05
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