Moving Towards a Reduced Use of Private Cars? Comparative Intentions to Use Urban and Rural Mobility as a Service Bundles in Four European Countries

Frédéric Salladarré () and Rémy Le Boennec ()
Additional contact information
Frédéric Salladarré: LEMNA - Laboratoire d'économie et de management de Nantes Atlantique - Nantes Univ - IAE Nantes - Nantes Université - Institut d'Administration des Entreprises - Nantes - Nantes Université - pôle Sociétés - Nantes Univ - Nantes Université
Rémy Le Boennec: MATRiS - Mobilité, Aménagement, Transports, Risques et Société - Cerema - Centre d'Etudes et d'Expertise sur les Risques, l'Environnement, la Mobilité et l'Aménagement - CY - CY Cergy Paris Université

Working Papers from HAL

Abstract: Mobility as a Service (MaaS) aggregates various mobility offers to facilitate seamless multimodal planning, booking, and payment through a single app. Among the objectives of MaaS is the enhancement of environmentally conscious travel habits, through the provision of viable alternatives to solo driving. Focusing on demand factors, this study aims to reveal the factors that characterize the intention to use MaaS bundles in general and to examine the particular factors associated with the intention to use non-urban MaaS bundles (inter-urban or extra-urban MaaS bundles, considered here as rural MaaS bundles). In order to ascertain the profiles of users of such bundles, we apply discrete choice models to a stated-preference survey launched in four European countries: France, Germany, Spain and United Kingdom. Our findings indicate that the intention to use rural MaaS bundles exhibits a limited degree of overlap with the characteristics of general MaaS adoption. The potential users of MaaS are young, reside in the United Kingdom, and benefit from a comprehensive mobility offer. The potential users of rural MaaS bundles are more frequently childless, have a lower education level, and live in France, as well as the United Kingdom. While environmental awareness is found positively associated with MaaS adoption in general, it is negatively related to rural MaaS adoption. Decision-makers should consider socio-demographic specifics, attitudes, and perceptions of transport systems. This multifaceted approach could facilitate the provision of environmentally-friendly alternatives to solo driving, thereby serving as a preliminary step in the development of appealing rural MaaS bundles.

Keywords: Mobility as a service; Rural MaaS; Intention to use; Solo driving; Private car; Environmental awareness (search for similar items in EconPapers)
Date: 2025-01-01
References: Add references at CitEc
Citations:

There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:hal:wpaper:hal-05291597

Access Statistics for this paper

More papers in Working Papers from HAL
Bibliographic data for series maintained by CCSD ().