Resilience is more than being able to rebound:it should be used as a competitive advantage

Jacques Bughin

No 2023-062, Working Papers TIMES² from ULB -- Universite Libre de Bruxelles

Abstract: While they may not be able to prevent pending economic crises such as those resulting from the COVID-19 pandemic, businesses can use them aslaunch pads to growth by becoming resilient and doubling down on growth instead of cutting costs.

Keywords: competition; resilience (search for similar items in EconPapers)
Pages: 3 p.
Date: 2023-12
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