Strategic Renewal and Corporate Return of Digital Transformation

Jacques Bughin and Nicolas van Zeebroeck

No 2024-071, Working Papers TIMES² from ULB -- Universite Libre de Bruxelles

Abstract: Strategic renewal has gained large momentum as an important process made by incumbents when transitioning towards digitization. This research systematically tests and confirms the importance of strategic renewal as a key leverage point to reap financial benefits out of using digital technologies .We also explain the paradox of limited strategic renewal in incumbents as a result of major organizational barriers.

Keywords: Digital transformation; strategic renewal; organizational leadership; capabilities; competition (search for similar items in EconPapers)
Pages: 47 p.
Date: 2024-01
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