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Public Attitudes Towards Surveillance and Privacy in Croatia

Jelena Budak (), Ivan-Damir Anić () and Edo Rajh

No 1101, Working Papers from The Institute of Economics, Zagreb

Abstract: This paper investigates public attitudes towards surveillance and privacy in Croatia. It segments the respondents based on their views on surveillance and privacy, and examines differences between them with regard to their demographic characteristics. The empirical analysis is based on data obtained from a public opinion survey. The data were analyzed using descriptive statistics, exploratory and confirmatory factor analysis, Cronbach alpha calculation, chi-square test, and cluster analysis. The factor analysis showed six distinct factors: (1) perceived surveillance effectiveness, (2) concern about being surveilled, (3) trust in privacy protection procedures, (4) concern about CCTV privacy intrusion, (5) concern about personal data manipulation, and (6) a need for surveillance enforcement. K-means cluster analysis indicated the following three groups of citizens: pro-surveillance oriented citizens, citizens concerned about being surveilled, and citizens concerned about data and privacy protection. Significant differences between the groups were found in age and education, while no significant differences exist in gender, employment status, and household income. The findings of this study support the existence of different groups of citizens regarding their attitudes towards surveillance and privacy.

Keywords: surveillance; privacy concern; public opinion; segmentation; demographic characteristics; Croatia (search for similar items in EconPapers)
JEL-codes: D18 K49 M38 (search for similar items in EconPapers)
Pages: 25 pages
Date: 2011-09
New Economics Papers: this item is included in nep-cis and nep-pol
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Citations: View citations in EconPapers (2) Track citations by RSS feed

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