Integrating mass media in small enterprise development: current knowledge and good practices

Gavin. Anderson, Karl-Oskar. Olming and Nicolas. MacFarquhar

ILO Working Papers from International Labour Organization

Abstract: Provides an overview of the ILO's approach and experience of small enterprise development through the of use mass media.

Keywords: small enterprise; enterprise development; mass media.; good practices; petite entreprise; développement d'entreprise; mass média; bonnes pratiques; pequeña empresa; desarrollo de la empresa; medios de comunicación de masas; buenas prácticas (search for similar items in EconPapers)
Pages: 61 pages
Date: 2008
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Published in Employment Sector working paper series

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http://www.ilo.org/public/libdoc/ilo/2008/108B09_104_engl.pdf (application/pdf)

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Persistent link: https://EconPapers.repec.org/RePEc:ilo:ilowps:994116933402676

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