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Institutional Environments and the internationalization of franchise chains: the contrasting cases of North African countries

Odile Chanut, Nadjoua Gharbi and Dominique Bonet Fernandez

No 2014-200, Working Papers from Department of Research, Ipag Business School

Abstract: Franchising has become a dominant model of retailing in the Western world and is also developing in emerging countries, with the internationalization of franchisors. The paper is an attempt at explaining the significant differences in the development of

Keywords: Institutional environment; institutional theory; analysis grid; international expansion; Maghreb. (search for similar items in EconPapers)
Pages: 34 pages
Date: 2014-01-01
New Economics Papers: this item is included in nep-afr, nep-ara, nep-ger and nep-pke
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (12)

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