Why do large firms tend to integrate vertically? - asymmetric vertical integration reconsidered -
Noriaki Matsushima and
Tomomichi Mizuno
No 2007-34, Discussion Papers from Kobe University, Graduate School of Business Administration
Abstract:
We provide a theoretical framework to discuss the relation between firm size and vertical structures. The framework is based on a Hotelling model with three downstream and three upstream firms. Each downstream firm procures its input from each upstream firm and the procurement problems affect the locations of the firms. We show that the downstream firm that has the largest market share is more likely to integrate vertically. In other words, integrated firms tend to have a large market share. We also show that vertical integration enhances the degree of product differentiation. As a result, vertical integration mitigates the competition among the downstream firms. We briefly discuss whether inefficient downstream firms tend to integrate vertically. We conclude that this is true because those downstream firms tend to be far away from those rival firms and vertical integration enables downstream firms to escape tough competition.
Keywords: vertical integration; asymmetry; product differentiation; location (search for similar items in EconPapers)
JEL-codes: L13 L22 R32 (search for similar items in EconPapers)
Pages: 25 pages
Date: 2007-07
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Persistent link: https://EconPapers.repec.org/RePEc:kbb:dpaper:2007-34
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