Zeitverwendungsforschung und Mediennutzung

Joachim Merz

No 76, FFB-Discussionpaper from Research Institute on Professions (Forschungsinstitut Freie Berufe (FFB)), LEUPHANA University Lüneburg

Abstract: The possibilities of time use research approaches for the analysis of the use of media is the focus of this study. After describing previous studies of media analyses time use research is characterised and the particular suitability of its central surveying instruments – stylised survey information and time use diaries – is investigated for media use analyses. The various new surveying instruments will be newly systematized according to survey principles and survey features/attributes and illustrated by numerous product examples. The critical appraisal yields recommendations for a method mix of time use diaries and new technology based surveying instruments.

Keywords: Time use research; media use; media analyses; time use diaries; new technology based surveying instruments (search for similar items in EconPapers)
JEL-codes: C80 C81 D10 J22 (search for similar items in EconPapers)
Pages: 78 pages
Date: 2009-01
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Citations: View citations in EconPapers (1)

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http://www.leuphana.de/fileadmin/user_upload/Forsc ... ng_mediennutzung.pdf First version, 2009 (application/pdf)

Related works:
Working Paper: Zeitverwendungsforschung und Mediennutzung (2009)
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Persistent link: https://EconPapers.repec.org/RePEc:leu:wpaper:76

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