Globalization and Diversification Strategy: A Managerial Perspective

Harry Bowen (), H. Baker () and Gary Powell ()
Additional contact information
H. Baker: Kogod School of Business, American University
Gary Powell: McColl School of Business, Queens University of Charlotte

Discussion Paper Series from McColl School of Business, Queens University of Charlotte

Abstract: This study presents survey evidence about managerial views on how the processes of globalization affect managers’ strategic decisions regarding a firm’s international and product market scope. Our purpose is to assess whether managerial behaviors are consistent with theoretical predictions and whether managerial decisions about firm scope are consistent with the findings of recent empirical research. Our findings generally support those of academic research on the impacts of globalization on managerial decisions concerning firms’ strategic scope, but raise questions about findings to date on the nature of a relationship between product and international diversification and their impact on firm performance. Our findings serve as a check on the results of extant research and offer guidance for future research.

Pages: 42 pages
Date: 2014
New Economics Papers: this item is included in nep-bec
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Citations: View citations in EconPapers (5)

Published 2015 in Scandinavian Journal of Management 31(1):25-39

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Journal Article: Globalization and diversification strategy: A managerial perspective (2015)
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Persistent link: https://EconPapers.repec.org/RePEc:msb:wpaper:2014-01

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