Penerapan Pelayanan Prima Oleh Frontliner Dalam Menjaga Kepuasan Nasabah Pada PT. Bank Tabungan Negara (Persero), Tbk Kantor Cabang Padang

Darya Ferlio Dwiputra, Afriyeni Afriyeni and Jhon Fernos

No vxkhn, OSF Preprints from Center for Open Science

Abstract: This research the aim of knowing how the implementation of excellent service by frontliners in maintaining customer satisfaction at Bank BTN Padang Branch. The method used is a method of description that describes the results of research that has been done. Implementation of services carried out by frontliner officers, it is good, but supporting factors such as networks are still an obstacle that must be quickly fixed so that customer satisfaction is maintained. The characteristics of service delivery by frontliners at the Padang branch of BTN are easy and fast, openness, paying attention to customer needs, and approaching customers. Trust is very important in carrying out services for customer satisfaction, so that good relations are maintained and continue to attract customers' attention.

Date: 2022-12-17
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Persistent link: https://EconPapers.repec.org/RePEc:osf:osfxxx:vxkhn

DOI: 10.31219/osf.io/vxkhn

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