Fair trade consumption: An updated systematic literature review

Elena Kossmann

No 2205, DOCFRADIS Working Papers from Catedra Fundación Ramón Areces de Distribución Comercial

Abstract: This working paper extends the previously published systematic literature review on factors affecting consumer behaviour with regard to fair trade consumption ( Kossmann & Gómez-Suárez, 2019). The author searched for seven keyword combinations in three databases containing in total 246 marketing journals. The articles were reviewed according to the methodology of systematic literature reviews and appropriately placed in thematic groups to enable further analysis. The published paper was updated in November 2020 as part of the author´s doctoral thesis (2021). To avoid repetition, results from these two sources are quoted, where appropriate, but not repeated. Rather, this paper presents the state-of-the-art research on fair trade consumerism in 2020 and 2021, compares with existing research and highlights avenues for future research.

Keywords: Ethical Purchasing Gap; Ethical Consumption; Fair Trade. (search for similar items in EconPapers)
JEL-codes: M31 (search for similar items in EconPapers)
Pages: 30
Date: 2022-07, Revised 2022-07
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Persistent link: https://EconPapers.repec.org/RePEc:ovr:docfra:2205

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