LA COMPETITIVIDAD Y LA GLOBALIZACIÓN EN LAS EMPRESAS
COMPETITIVENESS AND GLOBALIZATION IN COMPANIES
Diana Chavez and
Heriberto Becerra
MPRA Paper from University Library of Munich, Germany
Abstract:
Competitiveness can be defined today as the new paradigm that allows us to succeed in the global market. In the past, it was not explicitly considered competitiveness as a condition to be successful in international trade. Recognizing the discussion around the topic and its theoretical-conceptual density, this relatively new notion is studied in this paper.
Keywords: competitiveness; competition; competitive advantage. (search for similar items in EconPapers)
JEL-codes: F00 F6 P4 (search for similar items in EconPapers)
Date: 2020-11-05, Revised 0202-01-10
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Persistent link: https://EconPapers.repec.org/RePEc:pra:mprapa:107441
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