EconPapers    
Economics at your fingertips  
 

Market success of innovations in the retail sector

Nebojsa Stojcic and Katija Vojvodic

MPRA Paper from University Library of Munich, Germany

Abstract: It is widely acknowledged that innovations hold the key to the better performance and the competitiveness of firms. Yet, evidence across countries reveals that only a small proportion of firms engage in innovation activities. To some extent, this can be attributed to the high rate of failure to commercialize innovation efforts. Bearing the above said in mind, this paper explores which factors and forces determine decision of firms to innovate and the market success of their innovations. A generalised tobit model is applied to the sample of firms from the retail sector of 26 transition economies collected between 2007 and 2009. The results of investigation identify foreign ownership as the most important determinant of innovation success in transition economies but also offer some interesting findings about multichannel retailing practice.

Keywords: innovation; retail; market success; transition; generalised tobit; firm behaviour (search for similar items in EconPapers)
JEL-codes: D22 L81 O32 (search for similar items in EconPapers)
Date: 2012-05
References: View references in EconPapers View complete reference list from CitEc
Citations:

Downloads: (external link)
https://mpra.ub.uni-muenchen.de/109131/1/MPRA_paper_109131.pdf original version (application/pdf)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:pra:mprapa:109131

Access Statistics for this paper

More papers in MPRA Paper from University Library of Munich, Germany Ludwigstraße 33, D-80539 Munich, Germany. Contact information at EDIRC.
Bibliographic data for series maintained by Joachim Winter ().

 
Page updated 2025-03-24
Handle: RePEc:pra:mprapa:109131