La expansión internacional como Estrategia Corporativa: Estudio de Caso de la Industria Hotelera en Iberoamérica

International Expansion as Corporate Strategy: A Case Study of Hotel Industry in Iberoamérica

Dinaidys Selemeneva and Luis Camilo Ortigueira-Sánchez ()

MPRA Paper from University Library of Munich, Germany

Abstract: The present paper is based on a case study: the Ibero-American hotel Industry and their evolution inside the process of international expansion. Through economic, sequential and strategic approaches that study the internationalization phenomenon , a theoretical-empiric analysis of strategies and entrance modalities is carried out. Being obtained a tendency toward strategic alliances through administration contracts and franchising.

Keywords: Eclectic theory; Transaction Cost Theory; Internationalization; Hotel Sector (search for similar items in EconPapers)
JEL-codes: D23 L8 (search for similar items in EconPapers)
Date: 2007-08-10, Revised 2008-02-06
New Economics Papers: this item is included in nep-cse and nep-tur
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Persistent link: https://EconPapers.repec.org/RePEc:pra:mprapa:11240

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