Concepts of price fairness: Empirical research into the Dutch coffee market

R. Gielessen and Johan Graafland

MPRA Paper from University Library of Munich, Germany

Abstract: This paper researches perceptions of the concept of price fairness in the Dutch coffee market. We distinguish four alternative standards of fair prices based on egalitarian, basic rights, capitalistic and libertarian approaches. We investigate which standards are guiding the perceptions of price fairness of citizens and coffee trade organizations. We find there is a divergence in views between citizens and key players in the coffee market. Whereas citizens support the concept of fairness derived from the basic rights approach, holding that the price should provide coffee farmers with a minimum level of subsistence, representatives of Dutch coffee traders hold the capitalistic view that the free world market price is fair.

Keywords: Fair price; coffee market; justice; fair trade; libertarianism; moral desert; egalitarianism (search for similar items in EconPapers)
JEL-codes: A13 D49 D63 L31 P16 (search for similar items in EconPapers)
Date: 2009
New Economics Papers: this item is included in nep-agr, nep-cbe and nep-ind
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Citations: View citations in EconPapers (4)

Published in Business Ethics: A European Review 18.2(2009): pp. 165-178

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Persistent link: https://EconPapers.repec.org/RePEc:pra:mprapa:20277

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