How the Language Works: A Biography of Hegemony

Maximilian Korstanje

MPRA Paper from University Library of Munich, Germany

Abstract: The following notes of research are aimed at disusing succinctly how language works into a tourist organization founding hegemony, conflict and a hierarchal order among involved groups. Basically, it contains the own individual experiences in a rent a car organization where English language is taken not only as a skilful instrument for work but also in a real mechanism to maintain hegemony over the rest of staff. Methodogically, we conducted an ethnographic from 2004 to 2008 in well famous rent a car company who authorities asked us not to reveal the real name. Hypothetically, we will call this company as Rentaldays. Findings should be circumscribed and interpreted in the contexts wherein they have been examined.

Keywords: Tourism; English Hegemony; Ethnography; Rental Company (search for similar items in EconPapers)
JEL-codes: L83 M1 O1 (search for similar items in EconPapers)
Date: 2009-05-24, Revised 2009-07-07
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Published in TOURISMOS: An International Multidisciplinary Journal of Tourism 2.5(2010): pp. 193-201

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