Информационное поле Омского региона сегодня

Information field of Omsk Region today

Mikhail Kaluzhsky

MPRA Paper from University Library of Munich, Germany

Abstract: Article on the reform of the modern media market in the Russian Federation on the example of the Omsk region. Using the methodology of general systems theory, the author analyzes the processes, patterns, and problems inherent in this market, and proposes a methodology for monitoring on the media market.

Keywords: general systems theory; systems approach; the social system; social communication; marketing research; case studies; promotion; content analysis; mass-media; social and economic reform. (search for similar items in EconPapers)
JEL-codes: M38 Z13 Z18 (search for similar items in EconPapers)
Date: 1997
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Published in Опыт решения проблем устойчивого развития регионов России: Материалы межрегиональной конференции. (1997): pp. 46-50

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Persistent link: https://EconPapers.repec.org/RePEc:pra:mprapa:58222

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