Привлечение клиентов при помощи контекстной рекламы

Attracting customers by using contextual advertising

Nikita Kornienko

MPRA Paper from University Library of Munich, Germany

Abstract: The article show’s problem of attracting customers, relevant for almost any type of business. Proposed using of modern Internet technologies - context advertising in search engines. This technology is interesting acquisition rate of return and the relatively inexpensive cost of use.

Keywords: contextual advertising; promotion; Internet marketing; modern advertising; advertising on the search network (search for similar items in EconPapers)
JEL-codes: M31 M37 (search for similar items in EconPapers)
Date: 2014-12-20, Revised 2014-12-21
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Persistent link: https://EconPapers.repec.org/RePEc:pra:mprapa:60811

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