Private Banking: New Frontiers In Getting Customers And Keeping Them

Anna Omarini ()

MPRA Paper from University Library of Munich, Germany

Abstract: The private banking sector is undertaking profound changes. Digitalization and customer behavior are reshaping the industry. Retaining customers is still a challenge. The present work focuses first on the main business complexities for the private banking business, and then it outlines its evolution from the financial crisis onward. The changes are distinguished between those pertaining to the external environment and those pertaining to the business.

Keywords: Private Banking; Wealth Management; Digitalization; Innovation; FinTech; Robo-advisor (search for similar items in EconPapers)
JEL-codes: G20 G21 G28 (search for similar items in EconPapers)
Date: 2017-10
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (1)

Published in SRI: Journal of Management Studies (SRI: JMS) 2.1(2017): pp. 13-25

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Persistent link: https://EconPapers.repec.org/RePEc:pra:mprapa:85226

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