New Product Introduction And Market Evolution

John Hartwick

No 1280, Working Paper from Economics Department, Queen's University

Abstract: We solve for an S-shaped schedule for market size for a new product that undergoes gradual widespread adoption. We hypothesize that the speed of market expansion is positively related to the current proÂ…t per unit being produced. In a mature market the unit profit is relatively low.

Keywords: product cycle; successful innovation (search for similar items in EconPapers)
JEL-codes: L19 M39 O31 (search for similar items in EconPapers)
Pages: 8 pages
Date: 2011-11
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Persistent link: https://EconPapers.repec.org/RePEc:qed:wpaper:1280

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