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L’innovation permanente: un axe fort de l’entreprise. Le cas d’Intel THE PERMANENT INNOVATION: A MAIN AXIS FOR THE ENTERPRISE THE CASE OF INTEL

Laurent Pouilly ()
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Laurent Pouilly: Master Electronique et Instrumentation, ULCO

No 249, Working Papers from Laboratoire de Recherche sur l'Industrie et l'Innovation. ULCO / Research Unit on Industry and Innovation

Abstract: L’innovation tient actuellement un rôle important dans le développement et la pérennité des entreprises, c’est pourquoi étudier la place de l’innovation dans les actions qu’entreprend Intel parait intéressant au regard de l’importance des moyens que donne cette entreprise pour la recherche, l’optimisation et le développement afin de répondre constamment auxbesoinsdu marché.En effet, Intel a basé sa stratégie autour de l’innovation permanente dans le but de pérenniser sa compétitivité et d’accroitre son leadership sur les différents marchés qu’elle occupe,mais aussi étendre ses activités à de nouveaux marchés prometteurs. Innovation currently holds an important role in the development and the continued existence of companies. This is why it is interesting to study the role of innovation in the actions undertaken by Intel with regard to the important resources that the company dedicates to research, optimization and development to constantly meet market needs. Indeed, Intel has based its strategy on permanent innovation in order to ensure its competitiveness and increase its leadership in various markets but also to extend its business to new promising markets.

Keywords: innovation; concurrence; Intel; stratégie de l'innovation; compétitvité (search for similar items in EconPapers)
JEL-codes: L22 L23 O31 O32 (search for similar items in EconPapers)
Pages: 21 pages
Date: 2012-03
New Economics Papers: this item is included in nep-cse, nep-ino and nep-knm
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Published in Cahiers du Lab.RII, Mars 2012

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