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The management of the personnel

Letyagin Michail Alexandrovich ()
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Letyagin Michail Alexandrovich: Russian Presidential Academy of National Economy and Public Administration.

Published Papers from Russian Presidential Academy of National Economy and Public Administration

Abstract: This article discusses methods for managing trading staff on the basis of partnership marketing, direct marketing, marketing personnel with the aim of improving efficiency and productivity of sales staff.

Keywords: Staff; sales staff; marketing partnerships; CRM-system (search for similar items in EconPapers)
Pages: 3 pages
Date: 2013
Note: Published in International scientific and practical Conference of professors-secondary teachers on the universities, scientists, and specialized professional, graduate and undergraduate students non-State educational institution VPO «Moscow Institute of law». April 25, 2013 Moscow
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