La internacionalización de las empresas familiares en el negocio corchero mundial: los casos de Reynolds, Mundet y Corticeira Amorim

Francisco Parejo Moruno, Amélia Branco (), João Lopes () and José Rangel Preciado

Documentos de Trabajo de la Sociedad de Estudios de Historia Agraria from Sociedad de Estudios de Historia Agraria

Abstract: The internationalization of family firms has become an important field of economic research, which could be addressed from different theoretical approaches. In all of them, historical perspective is a very useful tool, since a long-term approach allows a deeper understanding of the internationalization process and their geographic, economic and social implications. The purpose of this work is to analyze the processes of internationalization followed by family firms, with an emphasis on factors linked to them which favor their success in the global markets. In particular, we present a historical analysis of three relevant family firms in the world cork business history; first, the Reynolds family firm, which is a paradigm of commercial success in the cork business until the last quarter of the nineteenth century, and of failure thereafter; second, the Mundet & Sons company, which, despite having become a leading company in the world cork business, is also a paradigmatic example of failure because of its final outcome in the 1980s; and third, Corticeira Amorim, an example of success and leadership in the international market since the mid-twentieth century to today.

Keywords: Family firms; internationalization; cork; cork industry; Reynolds; Mundet; Corticeira Amorim (search for similar items in EconPapers)
JEL-codes: F23 H00 L73 P25 (search for similar items in EconPapers)
Pages: 25 pages
Date: 2015-12
New Economics Papers: this item is included in nep-his and nep-sbm
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