Creativity and entrepreneurial efforts in an emerging economy
Nancy K. Napier,
Thu Hang Do and
Thu Trang Vuong
Authors registered in the RePEc Author Service: Thu-Trang Vuong and
No 15-052, Working Papers CEB from ULB -- Universite Libre de Bruxelles
While much research has focused on entrepreneurship and creativity in developed economies, the notions of both topics are still embryonic in many emerging economies. This paper focuses on entrepreneurs in one such economy, Vietnam, to understand the perceptions of entrepreneurs about the role that innovation and creativity may play in their own entrepreneurial ventures and success. This is important because before reaping benefits from entrepreneurship, entrepreneurs need to decide when and on what conditions they start based on their calculations of required resources and predictions of likely outcomes. The research also sought to understand how "creativity," broadly applied ("innovation" and "creative performance") affects the ways that entrepreneurs think about and anticipate their own success and decisions. In essence, the study suggests that the higher the entrepreur’s creativity is, the more likely she or he is to start a new business and believe success will result. Future research could examine whether history, industry and geographic location matter in entrepreneurs’ perceptions as well as whether transition/emerging economies like Vietnam may have different views altogether about the two key concepts.
Keywords: Creativity/innovation; entrepreneurship; economic conditions; emerging economy; Vietnam (search for similar items in EconPapers)
JEL-codes: M13 O33 P21 P27 (search for similar items in EconPapers)
Pages: 22 p.
New Economics Papers: this item is included in nep-cse, nep-ent, nep-ino, nep-sea and nep-tra
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