Products or Markets: What Type of Experience Matters for Export Survival?
Martina Lawless and
Zuzanna Studnicka ()
No 201923, Working Papers from School of Economics, University College Dublin
Previous research has generally shown that increased export experience has a positive impact on the subsequent survival of newly launched export relationships of a firm. In this paper, we find that there are important differences in the effects of firm experience on export survival depending on the source of the experience. Specifically, experience built up by a firm from previously exporting a particular product before launching it in a new market has a strong positive impact on the survival of a new product-market relationship. In contrast, experience within a market prior to adding a new product has a mainly negative effect on the survival probability of the additional product. This shows that taking a successful product to new markets is more likely to succeed than expanding product range within a market.
Keywords: Duration of trade; Firm survival; Export experience; Multi-product firms (search for similar items in EconPapers)
JEL-codes: F10 (search for similar items in EconPapers)
Pages: 19 pages
New Economics Papers: this item is included in nep-bec, nep-int and nep-sbm
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http://hdl.handle.net/10197/11104 First version, 2019 (application/pdf)
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Persistent link: https://EconPapers.repec.org/RePEc:ucn:wpaper:201923
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