Indirect Network Effects and Adoption Externalities
Jeffrey Church (),
Neil Gandal and
Microeconomics from University Library of Munich, Germany
The conventional wisdom is that indirect network effects, unlike direct network effects, do not give rise to externalities. In this paper we show that under very general conditions, indirect network effects lead to adoption externalities. In particular we show that in markets where consumption benefits arise from hardware/software systems, adoption externalities will occur when there are (i) increasing returns to scale in the production of software, (ii) free-entry in software, and (iii) consumers have a preference for software variety. The private benefit of the marginal hardware purchaser is less than the social benefit since the marginal hardware purchaser does not internalize the welfare improving response of the software industry, particularly the increase in software variety, on inframarginal purchasers when the market for hardware expands.
Keywords: Network Externalities; Network Effects (search for similar items in EconPapers)
JEL-codes: D62 L13 (search for similar items in EconPapers)
New Economics Papers: this item is included in nep-cdm, nep-ind, nep-mic, nep-net and nep-pub
Note: Type of Document - PDF; pages: 26
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Journal Article: Indirect Network Effects and Adoption Externalities (2008)
Working Paper: Indirect Network Effects and Adoption Externalities (2003)
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Persistent link: https://EconPapers.repec.org/RePEc:wpa:wuwpmi:0301001
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