Perspectives of smart meters' roll-out in India: an empirical analysis of consumers' awareness and preferences

Yash Chawla, Anna Kowalska-Pyzalska and Anna Skowronska-Szmer

No HSC/19/03, HSC Research Reports from Hugo Steinhaus Center, Wroclaw University of Science and Technology

Abstract: This papers focuses on the smart meters' roll-out in India - third largest economy, one of the developing countries with the fastest economic growth rate and third largest power producing nation. The Indian power system is weak and experiences severe problems and challenges that could be solved by means of the smart grid approach and broader implementation of smart meters (SM). Within this study, we focus on the consumers' preferences regarding SM. An empirical study has been conducted among Indian social media users, who are predicted to be potential early adopters or innovators in case of SM further market penetration. By dividing the respondents into a few market segments, the study highlights differences between consumers already having SM installed at their household, consumers in the process of installing SM, consumers who would like to have SM in the future, and consumers' preferences based on potential benefits and information availability. The study also outlines the profile of consumers who currently have SM installed in their household. Results show that tech-savviness of India's consumers, common access to the Internet for citizens, possession of smart phones by most of the population and ambitious goals of the Indian government, are a very productive mix for a nation wide roll-out of SM in India in the coming years.

Keywords: Smart metering; Smart metering platforms; Consumer awareness; Stepwise discriminant analysis; On-line questionnaire; Social media (search for similar items in EconPapers)
JEL-codes: D12 D90 D91 Q01 Q55 (search for similar items in EconPapers)
Pages: 33 pages
Date: 2019-09-11
New Economics Papers: this item is included in nep-ene and nep-pay
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (6)

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http://www.im.pwr.wroc.pl/~hugo/RePEc/wuu/wpaper/HSC_19_03.pdf Original version, 2019 (application/pdf)

Related works:
Journal Article: Perspectives of smart meters’ roll-out in India: An empirical analysis of consumers’ awareness and preferences (2020)
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