From reality to virtuality. Moving stakeholder dialogues from face-to-face to online formats

Daniel Ziegele, Hannah Kurtze and Ansgar Zerfaß

No 12, Communication Insights from Academic Society for Management & Communication – An initiative of the Günter Thiele Foundation, Leipzig

Abstract: Virtualization is one of the big buzzwords in communications. When formats are moved from real-world settings to online environments a variety of challenges emerge - especially when it comes to confidential interactions and personal relationships with key stakeholders. A research team at Leipzig University investigated the extent to which in-person formats can be virtualized based on the following questions: - What are advantages and disadvantages of virtual stakeholder dialogues? - Which factors need to be considered if virtual stakeholder dialogues are to be successful?

Date: 2021
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Persistent link: https://EconPapers.repec.org/RePEc:zbw:agukci:12

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