Assessing e-commerce productivity for French micro firms using propensity score matching

Fadila Ouaida and Samer El Hajjar

No 2018-66, Economics Discussion Papers from Kiel Institute for the World Economy

Abstract: The benefits of e-commerce are apparent not only for small and medium enterprises (SMEs) and large firms, but also for micro firms. Hence, implementing e-sales for micro firms is worth exploring. This study examines the relationship between the use of e-commerce and productivity implications on micro firms in France using Propensity Score Matching (PSM) for the year 2012. Data used in the analysis is based on community survey "ICT & e-commerce" for micro firms. The main objective of using PSM is to assess productivity between, on the one hand, e-selling micro firms and, on the other hand, the non e-selling micro firms. The empirical results show that e-selling micro firms are more productive and have a higher turnover in 2012.

Keywords: ICT; E-commerce; micro firms; productivity; Propensity Score Matching (search for similar items in EconPapers)
JEL-codes: L81 O30 (search for similar items in EconPapers)
Date: 2018
New Economics Papers: this item is included in nep-eff, nep-ent, nep-eur, nep-ict, nep-pay and nep-sbm
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http://www.economics-ejournal.org/economics/discussionpapers/2018-66
https://www.econstor.eu/bitstream/10419/182385/1/1031320326.pdf (application/pdf)

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Persistent link: https://EconPapers.repec.org/RePEc:zbw:ifwedp:201866

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