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OTT opportunities for public broadcasters: A review and cross-country analysis in European countries

Athanasios Papathanasopoulos and Dimitris Varoutas

32nd European Regional ITS Conference, Madrid 2023: Realising the digital decade in the European Union – Easier said than done? from International Telecommunications Society (ITS)

Abstract: This analysis examines the opportunities and challenges presented by Over-The-Top (OTT) platforms for public service broadcasters in different European countries. Through a cross-country analysis of several EU countries, namely: France, Germany, Greece, Italy, the Netherlands, Romania, and Sweden, this paper provides a comprehensive perspective on the topic. The analysis includes revenue trends, subscriber numbers, and other indicators to evaluate the performance of public broadcaster-owned OTT platforms. The findings suggest that while OTT platforms present challenges for public broadcasters, they also offer opportunities for these broadcasters to compete and attract viewers in a rapidly changing media landscape.

Keywords: OTT platforms; Public Service Broadcasting; media competition (search for similar items in EconPapers)
Date: 2023
New Economics Papers: this item is included in nep-cul, nep-reg and nep-tra
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Persistent link: https://EconPapers.repec.org/RePEc:zbw:itse23:278010

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