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Corporate capital budgeting: Success factors from a behavioral perspective

Avo Schönbohm and Anastasia Zahn

No 21, Beiträge zur Controlling-Forschung from Rheinland-Pfälzische Technische Universität Kaiserslautern-Landau (RPTU), Lehrstuhl für Unternehmensrechnung und Controlling

Abstract: Capital budgeting or investment decisions have an essential influence on companies' performance. Instead of a rational choice, capital budgeting might be regarded as a process of reality construction. Research suggests that decision makers have only limited control over their own cognitive biases in this construction process. It is in this perspective that this paper intends to answer the following research question: What are behavioral determinants for a successful capital-budgeting decision process? The authors identify and discuss three behavioral success factors (reflective prudence, critical communication and outcome independence) for five stages of the capital budgeting process against the backdrop of the findings of the managerial and organizational cognition theory and cognitive psychology.

Date: 2012
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