Receiving incorrect information is costly: Diffusion and accuracy of market information among farmers in northern Ghana

Giacomo Zanello, Bhavani Shankar and Chittur Srinivasan

No 123967, 2012 Annual Meeting, August 12-14, 2012, Seattle, Washington from Agricultural and Applied Economics Association

Abstract: The recent adoption of Information Communication Technologies (ICTs, namely mobile phones and radios) in rural areas of Sub- Saharan Africa has brought new evidence that an updated and reliable flow of information can have direct benefits for farmers' welfare. However, if correct market information can benefit the users, incorrect information can be costly. In this study we explore the diffusion (quantity) and the accuracy (quality) of price information among farmers in northern Ghana, with a focus on the role of ICTs.

Keywords: Consumer/Household Economics; International Development; Marketing; Research and Development/Tech Change/Emerging Technologies (search for similar items in EconPapers)
Pages: 2
Date: 2012-05
New Economics Papers: this item is included in nep-afr
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Persistent link: https://EconPapers.repec.org/RePEc:ags:aaea12:123967

DOI: 10.22004/ag.econ.123967

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