Comparing Perceptions of Biotechnology in Fresh versus Processed Foods: A Cross-Cultural Study

Hyeyoung Kim and Lisa House

No 149733, 2013 Annual Meeting, August 4-6, 2013, Washington, D.C. from Agricultural and Applied Economics Association

Abstract: This study focused on investigating how respondents’ perceptions of biotechnology used in food production differs depending on the level of product transformation (i.e. fresh versus processed food). Using cluster analysis, respondents were clustered into two groups, genetically engineered (GE) tolerant and GE sensitive, based on changes in their perceptions about fresh apples and apple juice produced with and without biotechnology. Comparisons of respondents from six countries were performed to measure relative attitudes about biotech food. In addition, three types of positive information about biotechnology were tested in order to determine what types of information influences respondents’ GE tolerance. Results indicate that respondents were less likely to change their initial health perception for apple juice than for fresh apples when produced from trees that were genetically modified. The residency effect was strong and heterogeneous: respondents of Japan were much more sensitive than respondents of Spain and the United States.

Keywords: Agribusiness; Agricultural and Food Policy; Consumer/Household Economics; Food Consumption/Nutrition/Food Safety (search for similar items in EconPapers)
Pages: 26
Date: 2013
New Economics Papers: this item is included in nep-agr
References: View references in EconPapers View complete reference list from CitEc
Citations:

Downloads: (external link)
https://ageconsearch.umn.edu/record/149733/files/GM_fresh_process_AAEA2013.pdf (application/pdf)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:ags:aaea13:149733

DOI: 10.22004/ag.econ.149733

Access Statistics for this paper

More papers in 2013 Annual Meeting, August 4-6, 2013, Washington, D.C. from Agricultural and Applied Economics Association Contact information at EDIRC.
Bibliographic data for series maintained by AgEcon Search ().