Consumer Valuation of a Shelf-tag Nutrition Icon: The Case of Guiding Stars for Ready-to-Eat Breakfast Cereal Products

Chung-Tung Jordan Lin and Jonq-Ying Lee

No 150580, 2013 Annual Meeting, August 4-6, 2013, Washington, D.C. from Agricultural and Applied Economics Association

Keywords: Consumer/Household Economics; Food Consumption/Nutrition/Food Safety (search for similar items in EconPapers)
Pages: 2
Date: 2013
New Economics Papers: this item is included in nep-agr and nep-mkt
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Persistent link: https://EconPapers.repec.org/RePEc:ags:aaea13:150580

DOI: 10.22004/ag.econ.150580

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