FORMATION OF CORPORATE CULTURE IN UKRAINE

Zhuk B.P.
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Zhuk B.P.: Academy of municipal management

Management, 2015, vol. 7, issue 3-4, 56-62

Abstract: The process of forming of corporate culture is considered on enterprises. The clear sequence of development of this method and intercommunication is resulted with the basic structural elements of corporate ideology.

Keywords: corporate culture; mission; standard purpose; principles of establishment; brandname style; brand; marochna name; marochniy sign; organizational culture (search for similar items in EconPapers)
Date: 2015
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Citations: View citations in EconPapers (3)

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Persistent link: https://EconPapers.repec.org/RePEc:ama:journl:v:7:y:2015:i:3-4:p:56-62

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