Internet Search and Hotel Revenues

Prashant Das

ERES from European Real Estate Society (ERES)

Abstract: We examine if online information search trends reflect public interest in purchasing hotel rooms. We introduce the trends into univariate forecasting models and conventional structural models of room night stays and occupancy rates. We find that on a monthly frequency, search trends are significantly reflective of future room night stays and occupancy rates after controlling for known determinants of these variables. Inclusion the trends significantly improve the weekly forecasts of the performance fundamentals.

JEL-codes: R3 (search for similar items in EconPapers)
Date: 2015-07-01
New Economics Papers: this item is included in nep-for and nep-ict
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Persistent link: https://EconPapers.repec.org/RePEc:arz:wpaper:eres2015_232

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