Strategy Under Uncertainty: A Sectoral Analysis of Strategic Posture and Performance in the Turkish Logistics Sector

Saniye YILDIRIM Ozmutlu and Esin Can
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Saniye YILDIRIM Ozmutlu: Tekirdag Namik Kemal University, Vocational School of Social Sciences, Department of Management and Organization, Tekirdag, Turkey
Esin Can: Yıldız Technical University, Faculty of Economics and Administrative Sciences, Department of Business Administration, Istanbul, Turkey

Yildiz Social Science Review, 2022, vol. 8, issue 1, 13-29

Abstract: This study investigates the effect of environmental conditions on firm performance in the Turkish logistics sector, in the context of the mediating role of strategic posture and interaction between the variables. The data set covering the Marmara region was expanded to cover all Turkey, and the hypotheses in the research model created by extending the period were retested and the study was repeated. The sector was analyzed on a country basis by comparing the findings. In this research, a survey was conducted with 475 people working in managerial positions in firms operating in the Turkish logistics sector. Empirical evidence regarding the mediating role of strategic posture was obtained from this study. As a result, it was determined how important it is for Turkish logistics companies to have a strategic posture, and it is a very important complement in terms of improving performance. In addition, the necessity for companies examined within the scope of the study to make strategic choices in line with the impact of environmental conditions was revealed.

Keywords: Environmental uncertainty; strategic posture; strategic choices; performance; Turkish logistics sectorJournal: Yildiz Social Science Review (search for similar items in EconPapers)
JEL-codes: F00 F30 G00 G10 K00 K20 M00 M20 O10 (search for similar items in EconPapers)
Date: 2022
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (1)

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Persistent link: https://EconPapers.repec.org/RePEc:aye:journl:v:8:y:2022:i:1:p:13-29

DOI: 10.51803/yssr.1146866

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